Penrose Lecture Series

Wednesday, December 27, 2006

Technical Sales and Marketing - Part 5 (4:08 min): In this week's presentation we begin to discuss marketing strategy for company and personal branding.

http://www.motordiagnostics.com/podcasts/PenroseLectureSeries_SM5.m4a

Monday, December 04, 2006

Technical Sales and Marketing Part 4: In this presentation we cover the sales funnel and pipeline as well as the features that make up an industrial marketing professional.

http://www.motordiagnostics.com/podcasts/PenroseLectureSeries_sm4.m4a